Sometimes you just have to get it down on paper – or at least on email.

Sales is not all about getting your point over face to face. Often, the key parts of your pitch – product benefits, customer service and even price points and discounts all need to be communicated in writing. Whether it’s on an email, text message or , when writing bids and tenders, actually on paper, using words to get the maximum impact is very important. From accurate spelling to punchy sentences that sell, most people have something to learn. ‘Emphasis’ is a business writing skills company offering courses for companies and individuals. Their one-day ‘High impact bid, tender and sales proposal writing’ course covers areas such as ‘using executive summaries to sell to decision-makers’.
Alternatively, take a look at their blog for many useful tips on writing techniques for sales and business. There’s even a spelling test to try. Will you be embarrassed or embarassed? To find out which see www.writing-skills.com